Welcome. Rima Massasati, Creative Direction, New York City.

Hello

I’m Rima Massasati⁰¹, a creative based in New York City. Moving through different places and cultures has shaped how I see the world and the work I make. I’m drawn to curiosity, a good story, and the details that give something character.

My earliest creative direction involved my mom’s ruby red lipstick⁰² and a piece of brand-new furniture. Early art direction. Mixed reviews. Still a family favorite.

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